Many chatbots treat Arabic as an afterthought: broken layout, stiff translations, no understanding of dialect. Selo Assist was built for businesses whose customers write in Arabic and English, often in the same conversation.
Customers can write in Modern Standard Arabic, in Gulf, Egyptian or Levantine dialect, or in Arabic words typed with Latin letters. The assistant answers in their language, using the facts from your information, whichever language you wrote it in.
Why it works
Right-to-left done properly
The chat window switches to a right-to-left layout for Arabic, including numbers and mixed text.
Understands dialects
Questions in regional dialects are understood and answered clearly.
One set of information
Your price list can be in English and Arabic-speaking customers still get answers in Arabic.
Arabic dashboard
Your team can use the dashboard in Arabic or English.
